Table of Contents
In the vibrant and ever-growing world of skateboarding, certain brands carve out a niche for themselves, becoming synonymous with quality, style, and a distinct ethos. Among these, consolidated skateboards stands out, not just for its decks and apparel, but for its unwavering commitment to the core values of skateboarding. This isn't just another brand pushing product; it's a statement, a lifestyle, and a testament to the DIY spirit that fuels the skateboarding community.
Understanding Consolidated Skateboards: A Deep Investigate
Consolidated Skateboards emerged from the anti-establishment ethos of skateboarding in the late 1990s. Founded by Steve "Bird" Guisinger, the brand quickly gained notoriety for its bold graphics, often poking fun at corporate culture and mainstream trends. Consolidated wasn't just selling skateboards; it was selling an attitude, a way of life that resonated with skaters who felt alienated by the growing commercialization of the sport.
The Appeal of Consolidated Skateboards: What Makes Them Unique?
So, what exactly makes consolidated skateboards so appealing? It boils down to a few key factors that resonate with skaters who value authenticity and individuality. First and foremost, it's the brand's unwavering commitment to its core values. Consolidated has always stood for something more than just selling skate gear. It's about supporting the skateboarding community, promoting creativity, and challenging the status quo.
This ethos is reflected in everything they do, from their tongue-in-cheek graphics to their support of independent skate shops. In a world where skateboarding is increasingly dominated by corporate giants, Consolidated remains a example of independence, reminding skaters of the sport's rebellious roots.
- Anti-establishment message
- Support independent skate shops
- Unique and often humorous graphics
- Focus on community over profits
Another major draw is the brand's distinctive aesthetic. Consolidated decks are instantly recognizable, often featuring bold, cartoonish designs that poke fun at popular culture and corporate logos. These graphics aren't just eye-catching; they're a statement, a way for skaters to express their individuality and sense of humor.
Plus, let's be real, who doesn't love a good laugh while shredding? Consolidated gets that skateboarding is about having fun, and their graphics reflect that playful spirit. Think about it this way: you're not just buying a skateboard; you're buying a conversation starter, a piece of art that reflects your personality.
Feature | Description |
|---|---|
Bold Graphics | Often humorous and anti-establishment |
Independent Ethos | Focus on supporting the skateboarding community |
Quality Construction | Durable and reliable decks |
Beyond the aesthetics and the message, Consolidated also delivers on quality. Their decks are known for being durable and reliable, able to withstand the wear and tear of daily skating. While they might not be the flashiest brand on the market, they're built to last, which is crucial for skaters who demand performance and longevity from their equipment.
Choosing the Right Consolidated Skateboard: Factors to Consider
So, you're thinking about grabbing a Consolidated skateboard? Awesome! But before you jump in and grab the first deck you see, let's talk about what to consider to make sure you're getting the right board for your style and needs. It's not just about the cool graphics (though those are definitely a plus).
Deck Size: Finding Your Sweet Spot
The size of your deck is crucial. It affects everything from your stability to your ability to perform tricks. Generally, wider decks (8.25" and up) are better for transition skating (think ramps and bowls) and provide more stability. Narrower decks (8.0" and below) are often preferred for street skating, as they're easier to flip and maneuver.
So, how do you choose? If you're a beginner, a slightly wider deck might be a good starting point, as it offers more stability while you're learning the basics. As you progress and develop your own style, you can experiment with different sizes to see what feels best.
Deck Construction: Ply and Concave
Most skateboard decks are made from 7 plies of maple wood, but the quality of the wood and the way it's pressed can make a big difference. Look for decks made from high-quality maple, as they'll be more durable and have better pop. Also, pay attention to the concave of the deck.
Concave refers to the curve of the deck from edge to edge. A steeper concave will give you more board feel and make it easier to lock into tricks, while a mellow concave will be more forgiving and comfortable for cruising. Again, it's a matter of personal preference, so try out a few different decks to see what you like.
Factor | Considerations |
|---|---|
Deck Size | Wider for stability, narrower for maneuverability |
Construction | High-quality maple for durability and pop |
Concave | Steeper for board feel, mellow for comfort |
Consolidated Skateboards and the Skateboarding Community
Consolidated Skateboards isn't just a brand that sells decks; it's a part of the skateboarding community's fabric. From sponsoring local events to supporting up-and-coming skaters, Consolidated has always been about giving back. They understand that skateboarding is more than just a sport; it's a culture, a lifestyle, and a family. This commitment to the community is what sets them apart from many other brands in the industry.
One way they show their support is through their "Don't Do It" campaign, which encourages skaters to support their local skate shops instead of buying from big corporations. This message resonates deeply with skaters who value independence and authenticity. It's a reminder that skateboarding is about more than just making money; it's about supporting the people and places that make the culture thrive.
Beyond their marketing campaigns, Consolidated also actively supports skaters through sponsorships and collaborations. They often feature lesser-known skaters in their ads and videos, giving them a platform to showcase their talent and gain exposure. This commitment to inclusivity and diversity is another reason why Consolidated is so beloved by the skateboarding community.
For example, Consolidated has been known to host small, local skate jams and contests, providing a space for skaters of all skill levels to come together, have fun, and support each other. These events are a testament to the brand's commitment to fostering a positive and inclusive skateboarding community.
- Supporting local skate shops
- Sponsoring local events and skaters
- Promoting inclusivity and diversity
- Fostering a sense of community
In a world where skateboarding is increasingly commercialized, Consolidated remains a guide of authenticity and independence. They're a reminder that skateboarding is about more than just tricks and competition; it's about community, creativity, and self-expression.
Community Aspect | Consolidated's Contribution |
|---|---|
Local Skate Shops | "Don't Do It" campaign |
Skaters | Sponsorships and collaborations |
Community Events | Hosting local skate jams and contests |
Rolling Forward with Consolidated Skateboards
Consolidated Skateboards isn't just a brand; it's a movement. It represents a dedication to skateboarding's roots, a rejection of corporate influence, and a celebration of individuality. By understanding the brand's history, its unique appeal, and its role in the skateboarding community, you can make an informed decision about whether a Consolidated Skateboard is the right choice for you. So, get out there, support your local skate shop, and keep pushing. The world is your skatepark.